Client: DirectPeptides
Collaborator: Avery Wiese
Overview
DirectPeptides wanted a more visually engaging and conversion-focused website experience. My role was to enhance navigation, improve the buying journey, and implement compliance-driven features.
Key Contributions
- Navigation Redesign: Introduced a glassy blur effect to the navigation bar, adding visual depth and improving overall aesthetics.
- Sticky Add-to-Cart Pop-Up: Designed the component in Figma, then developed it in Framer to ensure responsiveness across desktop, tablet, and mobile. This made the checkout process smoother and more accessible.
- Compliance Pop-Up Form: Built a compliance form directly in Framer based on the wireframe provided by the client, ensuring it aligned with regulatory requirements while maintaining usability.
Impact
These improvements elevated the user experience, increased clarity in navigation, and streamlined the shopping flow while ensuring compliance with industry standards.